FAQs for Adobe Marketplace

Private Data Feed

A private data feed is an option that lets providers limit buyer access to their data. As a provider, Zeotap data feeds can be public or private. A private data feed lets you limit buyer access to your data, including the name of the data seller. You may want to create a private data feed to offer special deals, discounts, or when privacy and access control are important. With a private data feed, you get to review and approve buyer requests. After you approve a request, the feed looks just like a public data feed to the buyer. You can view and manage all your feeds

in Audience Marketplace > My Shared Data.

How to raise request for new Data Source addition in Unity?

Go to Audience Data Data Source. Create a new Data Source, copy settings from zeotap_India_Others.

Get the Data Source ID

Go to Audience Data Traits. Search for the Data source created by you. You will find a Trait with the name " 'Data_source_name' Folder Trait"

Click on the Trait. Left hand panel Trait information Integration Code

The code would be like folder-activity-981515. The number at the end is the folder ID Provide the following details to product in the ticket:

Data Source ID, Folder ID, Data source name

How to run an Overlap analysis in Adobe Marketplace? Alternatively, how to share Private s using Adobe Marketplace?

Go to Audience Data Data Source. Create a new Data Source, copy settings from zeotap_India_Others. This Data Source needs to be added in Unity for the respective country (needs to be done by Backend team) Go to Audience Marketplace Shared Data.

Creating a new Private Data Feed:A feed is made up of the following components:Name: The Feed name is a text label that will be seen by potential data buyers as they browse in the Marketplace. Keep it to 90 characters or less (technical limit)Description: Feed description is a short paragraph viewable to Marketplace buyers.Data Source: selecting the Data Source is how you identify which Traits/s that you are offering in the Feed. All Traits associated with the Data Source you select will be accessible to buyers that subscribe to the Feed. Only one Data Source can be selected for your Feed and it cannot be modified after you saveContacts: contacts can be specified to receive email notifications about subscription activitiesPricing for each use case: pricing in the Audience Marketplace is done at the Feed level -- not for each Trait/. This means that you'll want to group your Traits/s in Feeds based on similar value in addition to similar data categorization. It's a requirement to have a and Overlap plan at $0 Flat fee for every feed.Availability & Settings: you must make the following selections for your Feed:Inactive vs. Active - only active Feeds are visible to buyers in the Marketplace. You should leave your Feed "Inactive" until you are sure everything is set correctly.Public vs. Private: Select Private

The private data feed then appears in the Buyer's Marketplace. The buyer has to request access to the feed which will appear in Shared Data section under Access Requests. Once approved the buyer would be able to access the feed.

Create s in Unity for which the overlap report needs to be run and select the newly created Data Source. The s for the Data Source will then show under the Private feed and buyer would be able to run overlap analysis on that data.