Amobee Data Marketplace Integration

Creation for obee

While creating for Adobe Marketplace, select obee (TURN) as a Channel in Unity . It will ask for input of Category ne and id. Please let the Ts/PMs create the for obee as the workflow involves some manual steps (entering the id which is based on a pattern and should not be random and then sharing a taxonomy with obee support). Each created should belong to one of the below categories. Each category is tied to a which can not be changed. So, it is one category one price and all s in the category are sold at that price only. If you want to create a for a category which is not listed here (or a custom for a client), the process is as follows:

1. Reach out to obee support with the taxonomy. If it is custom , get a questionnaire filled by the client and share it with obee support te.
2. A contract id will be created by obee support for the above request
3. The contract id needs to be configured by zeotap engineering te so that it is available in Unity for creation
4. Once configured, the contract id (category) can be used for creation

The whole process can take upto 7 working days and hence should be communicated accordingly to the client.

Category

Contract ID

Category Type

Price

zeotap_France_Demo

1747629775

Public

$1.2

zeotap_France_Interest 1747629776 Public $2

zeotap_Germany_Demo 1747629777 Public $1.2

zeotap_Germany_Interest 1747630184 Public $2

Reporting

Reporting is done by obee. It is provided as an offline report at month end.

File Format Changes

The file format changes are now done from our end, but we are awaiting confirmation from obee that they have updated their ingestion pipeline to receive the files in the new format.

Apart from the file format, there have been additional updates to the obee integration lately.

1. We can no longer use destinations created using the Public categories, so public s can no longer be created.
2. We can only create private/custom s for the time being. We currently have a few destinations created for Mastercard/Dentsu. For any other client we have to raise a new category request with obee as follows:

a. Create a configuration file ned: 94603658_AdvertiserNe(withoutspacesorspecialcharacters)_config.json

{

"dataproviderId":"94603658" , "ne":"AdvertiserNe", "dataContractId":"-1", "classificationSymbol":"2",

"marketId":"The ID of the market where you wish to create a dataContract. Check with client or their obee contact", "availability":"Single Advertiser",

"advertiserId":"Advertiser seat ID", "currency":"Advertiser currency", "rateType":"CPM", "currencyRate":"CPM fee", "dataContractTypeId" :"3" , "dataPixelTypeId": "", "IDFA/AAID":"False",

"{glossary.AM}obee%2BTURN?focusedCommentId=2965078038">emailId":"[email protected] and any other email comma-separated", "startDate":"In the format 2021-05-27",

"endDate":""}

and share with . Once the category is created and added to destinations, share a taxonomy file with with nme, channel ID. The whole process can take upto 7 working days.

@ Suminakshi Das

@ Suminakshi Das