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Channel Type - Public Products Supported - Targeting Integration Type - 3P
The Adobe Marketplace integration enables the buy-side clients to buy our s. Adobe provides us a consolidated report of our usage and may us directly. For level reporting, we have to reach out to the clients and request a level report (if we need a detailed report. Else, the current mechanism assumes equal spend for all s and distributes revenue accordingly).
Creating a Destination for Adobe Marketplace
Adobe Marketplace is a public Channel and allows only one destination per . Perform the following steps to create a Destination for Adobe Marketplace:
- Log into Unity and go to the DESTINATIONS application.
- Under the All Channels section, search for Adobe Marketplace.
- Click Adobe Marketplace and enter the following details in the window that appears.
- Enter a name for the Destination.
- Select the appropriate Data Sources from the drop-down menu. The corresponding Folder id, Value and
for the chosen Data Source appear in the respective fields.
- Click Save Destination.

For every created for a public Destination, Zeotap recommends that you use the existing Destination named as …….
{glossary.Segment} for Adobe Marketplace">Creating a for Adobe Marketplace
Every created must belong to one of the Data Sources mentioned in the tables below. Each data source is tied to a price that cannot be changed.
The following steps summarize the process of linking a to a Destination:
- Log into Unity to create a from the TARGETING application.
- To activate the , search for the Adobe Marketplace Destination that you created and link the same.
- Choose the appropriate Data Source and enter the Price for activating the .

Each created belongs to one of the Data Sources mentioned in the tables below. Each Data Source is tied to a price that cannot be changed.
Once the is created reach out to the Zeotap POC to see that the gets activated within the platform and goes live in the Channel.
Data Sources for Adobe Marketplace Creation
Data Source for Private Feeds
Country | Data Source Name | Integration Partner Price |
Spain | Zeotap_Italy_Private_Feed | 0$ (for Volkswagen) |
UK | Zeotap_UK_Private_Feed | $0 (for Subscription deals) |
Spain | Zeotap_Spain_[1105] | $0 (For Volkswagen) |
Spain | Zeotap_Spain_Private_Feed_Intent | 2$ (for publishers) |
Spain | Zeotap_Spain_Private_Feed_Interest | 1.3$ (for publishers) |
Spain | Zeotap_Spain_Private_OverlapFeed | 0$ (for Spotify & BBVA) |
Italy | Zeotap_Italy_Private_Feed_Custom_deal | 1.25$ (For Enel via Publicis) |
Spain | Zeotap_Spain_Private_Feed_Custom_deal | 0$ for Unilever |
Internal Content for Adobe Marketplace
This section includes internal content on categorized as and other topics.
Other Internal Content for Adobe Marketplace